More Than A Name: An Introduction To Branding Pop Art / Poster Smart and savvy girls will

Smart and savvy girls will love discovering the secrets of science

very strange

Together they are The Secret Seven - ready to solve any mystery

He invites us to outlive our lives

The Bible Companion answers these questions in a series of engaging

More Than A Name: An Introduction To Branding Pop Art / Poster Smart and savvy girls willThis book explores the new world of the brand now more powerful and prominent than ever. It argues that a brand is far more than just a logo, discussing the larger creative and economic process of branding as well as the psychological theory behind impactful and successful brands. The text is supported by practical tips and exercises, as well as contemporary examples from some of the world's best known brands and brand agencies.